What can I learn from DotCom Secrets?
Hi! The short answer is email funnels. You will learn the ins and outs of what kind of online email, webinar, and influence marketing funnels work the best, and how to set ones up that fit for your own business. The reason this matters is because most people now are aware of what funnels are, but still don’t understand at all what makes them effective or not. Just like how most people know what SEO and backlinks mean but aren’t trained in the intricacies of how to use them to their full potential.
DotCom secrets is a treasure chest of valuable tips, provided the reader has an entrepreneurial mindset. If you have an online business and you want to grow it more intelligently for maximum impact and profit in minimum time, then DotCom Secrets is a must-read. Let’s discuss some of the things it teaches.
Sales funnels, if implemented in the right manner, are often the number 1 turning point for any online business, the one thing that, when fixed, took a business from struggling into real, massive profitability. Basically, it’s a how-to book on internet marketing that avoids the typical approach of “here’s a specific tool or system” for a “here’s what the internet is truly like, and how to take advantage of it” attitude.
DCS covers customer communication tips, email marketing, webinar scripts, etc. alongside broad concepts like funnel marketing, brand characters, product launch structure, upsells, and value ladders, only often going into some solid detail on why those things are so important.
I’ve seen and/or taken paid courses exclusively on each topic, and this book has the essential takeaways from all of those. Like all really solid business advice books, it focuses on the basics: what do you do online to make way more money and build a way bigger audience? I could go a lot further into each of these and everything Brunson says that I hadn’t seen in other books and courses, but that would make this really long, so I’ll spare you that.
In general, the book is informative, engaging, and entertaining. The language is simple and the usage of visuals at appropriate places makes it better for those who are being exposed so these ideas for the first time. It really does teach marketing secrets. Many people, I would say the vast majority still, even in business, don’t know about these possibilities and tactics. They might know the vocabulary, but not the techniques, which is why only a small percentage of online businesses get any real visibility and success these days.
Feel free to check out my honest review of DCS.
In conclusion, Dotcom secrets is a must-read book. It’s a bit long, but there’s not an ounce of fat. If you are in the current time of your life where you are ready to act on what you learn, immediately, you will not regret reading it, I promise you that.
Please feel free to reply if you have any questions.